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A Huge Welcome to Transmart

February, 2016



A much larger than expected crowd, over 800 people, came to Cempaka Putih on 26 February 2016 to celebrate the official launch of Transmart - PT. Trans Retail Indonesia's venture charged with transforming the traditional hypermarket chain Carrefour.

Guests, who ranged from business partners to suppliers, tenants to managers, came to hear CT Corp Chairman Chairul Tanjung share the vision of 'modern retail for Indonesia'. "In order to capture the young family market - the face of retail needs to change. The old approach of providing a place for people to shop only - has to become someplace which accommodates their whole lifestyle," explained the Chairman.

The new-look Transmart provides a modern retail concept which combines an extended range shopping - way beyond the usual hypermarket fare, along with dining and family entertainment - all under one roof. With 3 centres in operation so far: Cilandak and Cempaka Putih in Jakarta and Daun Village in Balikpapan, an additional 10 Transmart are planned for 2016.

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